PLC Archives - Accendo Reliability

Why Market Requirements Don’t Really Exist

Wouldn’t it be great if we could require the stock market to provide us 15% increases in our portfolio every year…or if we could simply require a sunny day for a picnic?

You might be familiar with the term ‘market requirements’ or a ‘market requirements document’ as a deliverable in the definition phase of a product life cycle process. To understand why market requirements don’t really exist, we must first provide the definition of a requirement. [Read more…]

by Robert Allen 2 Comments

Enabling Customer Value in Product Design

Use an Integrated Approach in the Product Life Cycle Process to Enable Customer Value

Given our primary goal of developing a profitable product, our objective in the design process is to maximize customer value and minimize cost. From a financial analysis standpoint: we pursue products with the highest possible margins (ie. charge the customer “as much” as possible, and make the product for “as little” as possible). Of course we also want to sell “as many” as possible. [Read more…]