Wouldn’t it be great if we could require the stock market to provide us 15% increases in our portfolio every year…or if we could simply require a sunny day for a picnic?

You might be familiar with the term ‘market requirements’ or a ‘market requirements document’ as a deliverable in the definition phase of a product life cycle process.  To understand why market requirements don’t really exist, we must first provide the definition of a requirement. [Read more…]